Comedy Central’s latest mini-series, Time Traveling Bong, staring Ilana Glazer, Lucia Aniello, and Paul W. Downs is a surprisingly insightful social satire disguised as a stoner comedy. A popular sketch from Glazer and Downs's pre–Broad City days, the three-night event began as a no-budget webseries about the drug-induced misadventures of a couple cousins who, as the title suggests, discover a smoking device that allows them to travel through time.
Pop2Life and Comedy Central set out to surprise stoners and squares alike with a crazy, how-did-they-ever-pull-that-off stunt on the middle of New York City. The morning of the premiere, on 4/20 (funny how that worked out…) New Yorkers were met with a giant, green surprise on their walks to the office - a 20 ft. tall, smoking bong had seemingly landed in Chelsea Plaza overnight. Emblazoned with the Glazer and Down’s red-eyed, glazed over images, passersby stopped in their tracks to get a 360-degree view of giant bong and snap a few ‘grams in the process.
The day of the stunt, there were more than 600 images uploaded to Instagram with the tags #timetravelingbong #nyc and, since the bong was unveiled, the hashtag has been posted on Twitter at consistent rate of 6 tweets per hour.
Photo courtesy: @dobrockk Instagram
Photo courtesy: @chrishagerup Instagram
Photo courtesy: @nic.denver.bluntbabe Instagram
Click here to watch the Comedy Central series and check out behind the scenes clips!