P2Blog

The Donald J. Trump Presidential Twitter Library Goes Hollywood

Posted by Samantha Stallard on June 13, 2018

Every president since Franklin D. Roosevelt has been honored with a meticulously curated memorial library commemorating the documents of historical value crafted during his time as leader of the free world. Continuing this hallowed tradition, and seeing no need to wait for him to leave office, The Daily Show with Trevor Noah is honoring our current president with The Daily Show Presents: The Donald J. Trump Presidential Twitter Library, the first of its kind, showcasing our Commander in Chief’s preferred vessel for communicating with the public, his Twitter feed.

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Topics: brand experiences, experiences, pop culture, pop2life events

Pop2Life's Top 5 Blogs of 2017

Posted by Samantha Stallard on December 20, 2017

We published 101 blog posts in 2017 - we interviewed co-workers; we interviewed partners; we recapped our concerts, screenings, stunts, festival-appearances, owned activations, and everything in between; we shared our experiential marketing wisdom; and we highlighted other agencies doing kick ass experiences.

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Topics: experiential marketing, pop2life events, marketing news

A Little Bit Country: Best Brand Activations at CMA Festival 2017

Posted by Samantha Stallard on June 14, 2017

80,000 die-hard country music fans descended upon Nashville, TN this past weekend for the annual CMA Festival. The 2017 fest featured 11 stages where more than 350 country artists and over 1,100 musicians performed. Country music has earned its place at the top of the US music charts, with its genre-bending hits, it’s primetime TV appearances with “Country’s Night to Rock” and thanks to Blake Shelton, on NBC’s, “The Voice," 42 percent of the U.S. population now consumes country music, according to a study from the Country Music Association (CMA).

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Topics: pop2life events, brand experiences, music festivals

When to Text or Email Guests During an Event

Posted by Samantha Stallard on May 15, 2017

Article originally published on the concierge.com blog - check it out here!

Picture this. The stunning outdoor event you’ve been slaving over for months is about to be rained out and moved to your backup location indoors. The issue? Your event guests are spread all over the city right now and you need to let them know ASAP. Luckily, we live in a modern event planning world with instant communication at our fingertips. It’s why Ribyt lets you text or email your guests through the system however and whenever you need to. Although, just because you CAN communicate with your guests at any time doesn’t always mean you SHOULD. Read on to learn how and when to text or email guests during an event and when not to.

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Topics: events, ribyt, pop2life events

Live from Austin: Politics, Tech, and Brand Activations at SXSW 2017

Posted by Samantha Stallard on March 22, 2017

The annual conference in Austin, TX is infamous for its over-the-top parties, brand marketing activations, packed lecture halls, and enough BBQ to make you sick - a fact the Pop2Life team continues to test year after year. While always an inspiring and innovative event of the brightest minds in tech, marketing, design, film, comedy, style, and music, this year had a clear political undertone - as CEOs, big brands, and stars vowed allegiance to social issues.

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Topics: festivals, pop culture, pop2life events, technology

7 Festival Tips From Our Event Concierge Team

Posted by Samantha Stallard on March 20, 2017

Tips courtesy of Emily Gabriele, Christina Richardson, and Laura Ferraro

The snow is clearing, The Bachelor is wrapped, and Coachella is suing Urban Outfitters and Free People for copyright infringement. This can all only mean one thing - festival season is upon us. Whether you're planning your inaugural visit to Stagecoach or 10th annual trek to Bonnaroo, festival travel doesn't come with a lot of freedom. Flight delays, unpredictable weather, or traffic can mean the difference between seeing your favorite artists or hoping to catch them on their next tour.

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Topics: pop2life events, pop2life team, event conceirge

6 Hotel Booking Tricks From Our Event Concierge Team

Posted by Gabriella Prieto on February 1, 2017

 Tips courtesy of Emily Gabriele, Christina Richardson, and Laura Ferraro

Whether traveling for business or for pleasure, busy travelers know a comfortable, affordable, and expectation-exceeding hotel can be all the difference in their experience away from home. Finding that perfect option in the right location at the right price can be a frustrating and time-consuming experience - exasperated even more when you’re an event concierge team booking hundreds of rooms for a multi-million dollar event!

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Topics: pop2life events, pop2life team, event conceirge

9 Airline Tips From Our Event Concierge Team

Posted by Samantha Stallard on January 11, 2017

Tips courtesy of Emma Handron, Emily Gabriele, Christina Richardson, and Laura Ferraro

Booking travel can be a hassle for anyone - even those of us in the event industry. Luckily, we have more than a decade of experience planning, booking, and managing large-scale travel needs for major brands such as iHeartMediaAMC, and MTV. With literally thousands of flights booked for contest winners, executives, and VIPs, we've learned a thing or two about saving money (and sanity). Check out nine airline secrets revealed straight from our event concierge team:

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Topics: pop2life events, pop2life team, event conceirge

A Year in the Pop2Life

Posted by Samantha Stallard on December 28, 2016

2016 was our agency's biggest and baddest year yet. We kicked it all off at The Sundance Film Festival in January with SundanceTV, hopped to San Francisco for the Super Bowl with NFL Style, came home to NYC for a minute to bring The Sports Illustrated Swimsuit Edition to the masses and surprise the west side with a giant bong, shot down to Austin for breakfast tacos and Comedy Central's @Midnight Live at SXSW, skipped over to Nashville to build HGTV a lodge, overnighted to VidCon with DreamWork's Trolls' giant rainbow box, introduced you all to our friends from South Park at Comic-Con, jumped around the east coast with BET's Summer Fan Front, and opened the skies in LA for this season's emotional Walking Dead premiere. 

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Topics: experiential marketing, pop2life events, experiences, go beyond

Pop2Life's Top 5 Blogs of 2016

Posted by Samantha Stallard on December 26, 2016

We published 116 blog posts in 2016 - we interviewed co-workers; we interviewed partners; we recapped our concerts, screenings, stunts, festival-appearances, owned activations, and everything in between; we shared our experiential marketing wisdom; and we highlighted other agencies doing kick ass experiences.

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Topics: experiential marketing, pop2life events, marketing news

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